Orbison Enterprises Selects OpSec Security as Exclusive Global Supplier for Anti-Counterfeiting Program

BOSTON--OpSec Security, Inc., the global leader in anti-counterfeiting and brand protection, today announced its selection by Orbison Enterprises to implement a new authentication program that will protect the late musician’s valuable intellectual property from increasing threats of unlicensed and counterfeit goods. The on-product authentication program was spearheaded by Roy Orbison Jr. to preserve the integrity of Roy Orbison’s personal brand and to ensure the authenticity of Roy Orbison CDs and officially licensed merchandise.

“Like many respected brands, counterfeiters continue to exploit consumers who support and celebrate Roy Orbison’s significant impact on the music industry by purchasing Orbison Enterprises memorabilia. Through this program, we are making a strong effort to protect our license and prevent the overwhelming proliferation of brand infringements,” said Tanja Crouch, vice president of Orbison Enterprises. “We chose OpSec Security to support this effort based on their vast experience in successfully protecting licensed merchandise for some of the world’s largest and most notable brands.”

OpSec Security will deliver an authentication program that includes a holographic label with anti-counterfeiting features, allowing investigators, retailers and consumers to verify the authenticity of Roy Orbison branded consumer goods. These labels will be used on all Roy Orbison CDs and officially licensed merchandise.

“Orbison Enterprises celebrates a musician who is supported by a loyal fan base that deserves a guarantee that the products they buy are genuine goods,” said Tom Taylor, president of brand protection for OpSec Security. “We are proud to provide an anti-counterfeiting solution that enables fans to easily identify legitimate Roy Orbison merchandise from low quality fakes.”

This year marks what would have been Roy Orbison's 75th birthday, yet his impact on the music industry continues to be celebrated today. This authentication program also marks a significant milestone, commemorating his legacy as a musical icon by ensuring the integrity of his brand image and protecting his unwavering fan base from inauthentic memorabilia.

About OpSec Security

OpSec Security, Inc. is a wholly-owned division of OpSec Security Group plc (London AIM: OSG). OpSec Security is the global leader in providing anti-counterfeiting technologies as well as solutions and services for physical and online brand protection to over 300 companies across industry sectors and over 50 governments worldwide. The Group operates manufacturing facilities and laboratories in the USA and the UK, and has sales operations in the Americas, Europe, and Asia. For more information, please see www.opsecsecurity.com, or contact Terri Mock, tmock@opsecsecurity.com